77jj Privacy Policy — Your Data, Our Responsibility

77jj ("we", "us", "our", "the Platform") is an internationally licensed online gaming and sports betting platform accessible at https://77jj.bio. The platform operates under an international gaming licence and provides its services to users in Pakistan and other permitted jurisdictions worldwide.

For the purposes of this Privacy Policy, 77jj is the data controller responsible for your personal data collected via the platform. This means we determine the purposes and means by which your personal information is processed.

Our platform is specifically designed and localised for Pakistani users, with support for PKR transactions via JazzCash, EasyPaisa, HBL, UBL, and Meezan Bank. Our customer support is available in both English and Urdu, 24 hours a day, 7 days a week.

77jj collects the following categories of personal data from users of the platform. The specific data collected depends on how you interact with 77jj and at what stage of the user journey you are at.

77jj collects your personal data through three main channels. Understanding these channels helps you stay informed about the flow of your information on the platform.

• Direct collection: Data you provide yourself when you register your account, complete the KYC verification process, make a deposit or withdrawal request, contact customer support, or submit feedback about the platform.
• Automated collection: Technical and behavioural data collected automatically by the platform's systems as you use the website or mobile application. This includes server logs, cookies, tracking pixels, and session analytics tools.
• Third-party collection: Data received from regulated third parties in the course of verifying your identity, processing payments, or detecting fraud. These include payment processors such as JazzCash and EasyPaisa, bank-level identity verification services, and fraud detection providers.

At no point does 77jj purchase personal data about you from data brokers or compile profiles from social media platforms without your explicit knowledge and consent.

77jj processes your personal data for the following clearly defined purposes. Each purpose is tied to a legitimate reason for processing, which is detailed in Section 5 below.

• Account creation and management: To create your 77jj account, maintain your profile, and manage your account settings and preferences throughout your time on the platform.
• Identity and age verification: To comply with our legal obligations under our international gaming licence by confirming that all registered users are at least 21 years of age and are who they say they are.
• Payment processing: To facilitate PKR deposits and withdrawals via JazzCash, EasyPaisa, HBL, UBL, and Meezan Bank, and to maintain an accurate record of all financial transactions on your account.
• Fraud and money laundering prevention: To monitor account activity for suspicious patterns, comply with anti-money-laundering (AML) obligations, and protect the integrity of the platform and its users.
• Customer support: To respond to your enquiries, resolve complaints, and provide assistance in English or Urdu through live chat and email.
• Responsible gaming compliance: To monitor gaming behaviour, identify indicators of problem gambling, and deliver responsible gaming interventions including cool-off periods and self-exclusion as requested.
• Platform improvement: To analyse aggregated and anonymised usage data in order to improve the 77jj platform, optimise game offerings, and enhance the overall user experience.
• Marketing communications: To send promotional offers, bonus notifications, and platform updates to users who have explicitly opted in to receive such communications. You may opt out at any time.
• Legal and regulatory compliance: To comply with applicable legal obligations, respond to lawful requests from regulatory or law enforcement authorities, and enforce our Terms & Conditions.

77jj relies on the following legal bases to process your personal data, in accordance with internationally recognised data protection principles:

• Contractual necessity: Processing that is required to fulfil our contract with you — i.e., to provide the 77jj gaming platform services you have signed up for. This covers account management, payment processing, and customer support.
• Legal obligation: Processing that is required to comply with legal and regulatory requirements under 77jj's international gaming licence, including KYC identity verification, AML monitoring, responsible gaming obligations, and record-keeping requirements.
• Legitimate interests: Processing that is necessary for 77jj's legitimate business interests, including fraud prevention, platform security, and the analysis of aggregated usage data for service improvement — provided these interests are not overridden by your fundamental rights.
• Consent: Processing based on your freely given, specific, informed, and unambiguous consent — specifically for marketing communications. You may withdraw this consent at any time without affecting the lawfulness of processing that occurred prior to withdrawal.

77jj does not sell, rent, or trade your personal data with any third party for marketing or commercial purposes. We share your data only in the following limited and controlled circumstances:

• Payment service providers: JazzCash, EasyPaisa, HBL, UBL, and Meezan Bank receive transactional data necessary to process your deposits and withdrawals. These providers operate under their own privacy policies and are bound by applicable financial regulations.
• Identity verification providers: Regulated KYC and AML service providers receive identity documents and verification requests in order to confirm your identity and age, and to screen against sanctions and watchlists as required by our licence.
• Game content providers: Third-party game suppliers such as Pragmatic Play, PG Soft, and Habanero receive anonymised session and wager data necessary to deliver their game content and to support the technical operation of their games on the 77jj platform.
• Customer support platforms: Our live chat and support ticketing providers process communication data exclusively for the purpose of delivering customer service on behalf of 77jj.
• Legal and regulatory authorities: 77jj may disclose personal data to regulatory bodies, law enforcement agencies, or courts when required to do so by applicable law, court order, or in connection with legal proceedings to which 77jj is a party.

All third-party service providers engaged by 77jj are required to sign data processing agreements that bind them to process your data only on 77jj's instructions and in accordance with applicable data protection standards. We conduct due diligence on all providers before engagement.

77jj uses cookies and similar tracking technologies to operate the platform, improve your experience, and analyse platform usage. A cookie is a small text file stored on your device when you visit the 77jj website. We use the following categories of cookies:

• Strictly necessary cookies: Essential for the platform to function. These include session authentication cookies that keep you logged in, security tokens that protect against CSRF attacks, and load-balancing cookies. These cannot be disabled.
• Functional cookies: Remember your preferences such as language, display settings, and responsible gaming tool configurations. Disabling these may affect your experience on the platform.
• Analytics cookies: Collect anonymised data about how users interact with the 77jj platform — pages visited, time spent, and navigation paths — to help us improve the site. These are only placed with your consent.
• Marketing cookies: Used, with your consent, to track the effectiveness of marketing campaigns and to deliver relevant promotional content. You may withdraw consent for marketing cookies at any time via the cookie preference centre.

You can manage your cookie preferences via the cookie consent banner displayed on your first visit to 77jj, or by adjusting the settings in your web browser. Note that disabling strictly necessary cookies will prevent you from using core platform features including login and payments.

77jj retains your personal data for as long as is necessary to fulfil the purposes outlined in this Privacy Policy, or as required by applicable legal and regulatory obligations. The following general retention periods apply:

When your personal data is no longer required, 77jj securely deletes or anonymises it in accordance with our internal data lifecycle management procedures. Data held in backup systems is overwritten on a rolling schedule.

As a user of the 77jj platform, you have the following rights in relation to your personal data. To exercise any of these rights, contact us at [email protected] and we will respond within 30 days.

• Right of access: You may request a copy of the personal data that 77jj holds about you, free of charge, once per calendar year. Additional requests may be subject to a reasonable administrative fee.
• Right to rectification: If any personal data we hold about you is inaccurate or incomplete, you have the right to request that we correct it. You can update basic contact information directly from within your account settings.
• Right to erasure: You may request that 77jj delete your personal data in certain circumstances — for example, where the data is no longer necessary for the purposes for which it was collected. Note that this right may be limited where we are required to retain data by law.
• Right to restriction: You may request that we temporarily restrict the processing of your personal data while a rectification or objection request is being assessed.
• Right to data portability: Where processing is based on your consent or on contractual necessity, you may request that we provide your personal data in a structured, commonly used, machine-readable format.
• Right to object: You have the right to object to processing based on legitimate interests, and to opt out of direct marketing at any time.
• Right to withdraw consent: Where processing is based on consent, you may withdraw that consent at any time. Withdrawal does not affect the lawfulness of processing carried out prior to withdrawal.

The 77jj platform is strictly for adults aged 21 and above. We do not knowingly collect, process, or retain personal data from individuals under the age of 21. Age verification is a mandatory step in the 77jj registration process and is enforced through government-issued identity document checks.

If 77jj becomes aware that personal data has been collected from a person under the age of 21, we will:

• Immediately suspend the relevant account pending investigation.
• Delete all personal data associated with the underage user as quickly as practicable, subject to any overriding legal obligations to retain the data.
• Permanently close the account and forfeit any balances, in accordance with our Terms & Conditions.
• Where warranted, refer the matter to relevant regulatory authorities.

77jj implements a comprehensive, layered approach to data security. Our technical and organisational measures include, but are not limited to, the following:

• Transport security: All data in transit between your browser or app and 77jj's servers is protected by TLS 1.2 or higher with 256-bit AES encryption. HTTP connections are automatically redirected to HTTPS.
• Data at rest: Sensitive data stored in our databases — including identity documents, financial records, and account credentials — is encrypted at the storage layer using AES-256.
• Access controls: Access to personal data is restricted on a strict need-to-know basis. 77jj staff are granted the minimum level of data access required to perform their job functions, with all access logged and audited.
• Password security: Account passwords are stored using industry-standard one-way hashing algorithms. 77jj staff cannot retrieve or view your plaintext password.
• Two-factor authentication: 77jj supports and encourages the use of two-factor authentication (2FA) on all user accounts to provide an additional layer of protection against unauthorised access.
• Penetration testing: The platform undergoes regular third-party security assessments and penetration testing to identify and remediate vulnerabilities before they can be exploited.
• Incident response: 77jj maintains a documented security incident response plan, with defined escalation paths and notification procedures in the event of a confirmed data breach.

While 77jj takes all reasonable steps to protect your data, no online system can guarantee 100% security. You also play a role in keeping your account secure — use a strong, unique password, enable 2FA, and never share your login credentials with anyone.

77jj reserves the right to update this Privacy Policy from time to time to reflect changes in our data practices, legal obligations, or the services we offer. When we make material changes to this policy, we will notify you through one or more of the following methods:

• A prominent notice on the 77jj homepage or platform dashboard at the time you next log in.
• An email notification to the address registered on your 77jj account, where the change is significant enough to warrant direct communication.
• An updated "Last Reviewed" date displayed at the top of this Privacy Policy page.

We encourage you to review this Privacy Policy periodically to stay informed about how 77jj is protecting your data. Continued use of the platform following the posting of changes constitutes your acceptance of those changes where permitted by law. Where applicable law requires your explicit consent for material changes, we will seek that consent before the changes take effect.

Archived versions of previous Privacy Policy editions are available on request by contacting our support team. All requests will be fulfilled within 14 working days.

If you have any questions, concerns, or requests relating to this Privacy Policy or the way 77jj handles your personal data, please contact our dedicated privacy support team using the details below. We commit to responding to all privacy-related enquiries within 30 calendar days.

• Email: [email protected]
• Live Chat: Available 24/7 directly on the 77jj platform, in English and Urdu.
• Response Time: Within 30 calendar days for formal privacy requests; within 24 hours for general support enquiries.

When contacting us about a privacy matter, please include your registered email address and a clear description of your request so that we can locate your account and process your request efficiently. You do not need to provide your password or any financial details to raise a privacy concern.